Beauty

By Maria Fernandez

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Three and a half years ago, Jody R. Weiss had an idea. She wanted to change the way women viewed and wore make-up. Jody’s idea was to encourage women to celebrate their own beauty, rather than looking beautiful for others. Today Jody is the Founder and President of Peacekeeper Cause-metics. Peacekeeper has a line of natural and cruelty free lip paints, nail paints and lip glosses. Their lip paints were named number 1. The glosses are made from minerals straight from the earth and contain green tea extract and vitamin E. The nail paints are toluene, formaldehyde, acetone and phathalate free. With such colors as paint me empowered, paint me content and paint me joyful, women can wear the cause-metics to feel and look good on the inside as well as on the outside. According to Director of Marketing Jessica Smithline, the product names are geared towards qualities we want to promote within ourselves.

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Jody’s idea was not only to create a line of make-up to celebrate the beauty within, but to also give back and educate the community on Women’s Health and Human Rights Advocacy Issues. In a day and age were a rape occurs every two and half minutes, over 200,000 women, a year, are diagnosed with breast cancer, and 130 million worldwide are forced to undergo female genital mutilation, Jody and Peacekeeper have decided to take a stand. Peacekeeper donates all profits, after taxes, to such causes as colon and breast cancer, depression, domestic violence, female genital mutilation and rape, to name a small few. In addition, they donate $30,000 worth of product to silent auctions.

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With all the violence in our world today, Peacekeeper encourages women to stand up, be strong and powerful yet peaceful. Their website (www.iamapeacekeeper.com) has a tutorial that walks you through steps for conflict resolution, communication and peace keeping skills. These are tips that we can use in our everyday life to promote harmony and good will. Help Peacekeeper to help millions. Buying one of their products, for which all profits supports so many causes, will transform you into a Peacekeeper yourself. One person, united with others, can make a difference!

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Originally published August 2005

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