Beauty

By Maria Fernandez

It may shock most to know that breast cancer is the leading cancer in women today. Over 200,000 cases are diagnosed each year alone. In addition, over 1,000 men are diagnosed with the same. Just in time for National Breast Cancer Awareness Month (www.nbcam.org ) many companies have decided to band together will renowned organizations and spread awareness to the community and help them contribute to finding a cure. One of those companies is Pout.

Pout is a London based company that was created by Emily Cohen, Chantal Laren and Anna Singh. Since make-up is meant to be fun and bring out your creative side, the ladies set out to encourage women to let women lose their inhibitions when wearing make-up, feel sexy and to just have fun. And who wouldn’t have fun wearing colors like Love Bite, Glamour Girl, Berry Babe and Saucy Sadie? They carry everything for eyes, lips, cheeks and face as well as an array of accessories. Even celebrities like Britney Spear, Beyonce and Gwyneth Paltrow have released their inner Goddesses with Pout.

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This year Pout has gone a little beyond makeup in more ways than one. They have formulated a Bustier Crème that’s designed to make your breasts feel firmer and perkier right after application. Unfortunately we can’t stop the hands of time, but with Pout we can try to fight it! Pout’s Bustier Crème is a lightweight crème that you can apply from the base of your bust up towards your neck. It’s packed with fermiskin, a Shitake mushroom extract, which is a skin firming agent. The blend of marine and plant ingredients, with natural amino acids give you an anti-wrinkle and firming effect and it’s light rose fragrance, known for it’s aphrodisiac qualities, leaves you smelling and feeling glorious all day. And what better way to spread the word about breast cancer, and help raise money for research, than with a crème made to enhance your breasts. In the month of October, Pout will donate $2.00 from each Bustier Crème purchase to Breast Cancer research. Pout will be available on October 1st at www.Sephora.com. The product will retail for $42. Look and feel good by purchasing and wearing Pout’s Bustier Crème and help contribute to the research of the number once cancer killer in women.

Originally published August 2005
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