• ed_onehundredpercent
  • Earth Day is April 22, so mark your calendars and do your part for the environment, even it’s something as small as not printing emails for a day to save paper or by powering down your computer to save electricity – we at BN decided to do our part by debunking the myth that “green” <... >

  • thebalm_twotimer
  • theBalm understands that the medium is the message. When translating that business philosophy in the makeup world, having lush, high quality product is as crucial as the packaging said products are housed in. You need to catch a customer’s eye and theBalm certainly kidnaps our attention with its retro, vintage chic, pin-up style packaging and <... >

  • gen_aniston
  • There’s two things we can’t stop: time and the aging process. While the beauty industry has come up with tons of expensive surgeries and products to aid us in our quest to remain as youthful and beautiful as possible, there’s a much easier way to address the issue. Don’t dig your heels in the earth <... >

  • lahses
  • I’ve lusted after long, luscious lashes my whole life; and just why is it that all too often those gorgeous long thick ones somehow end up on undeserving adolescent boys? What a cruel joke that one is! My own lashes aren’t bad; medium length, medium thickness, and with the right mascara and enough of it, <... >

  • bestbets_stilalela
  • Who hasn’t had this lash dilemma? You layer three coats of plush mascara on your upper lash and for some reason, you decide, “Hey, why not give my oft-ignored lower lashes a little love?” You apply a layer, hoping to pump up the volume, and end up ruining an otherwise flawless look with spider eyes! <... >

  • beautywoc_loracwetdry
  • Jane Iredale Profile by: Amy Sciarretto – Carol Shaw Profile by: Ava Mackenzie In honor of International Women’s Day, which is celebrated on March 9, we decided to shine a well-earned spotlight on female entrepreneurs who run their own cosmetics companies. We chatted with Jane Iredale, who launched an eponymous line, and Carol Shaw, the <... >

  • tone7_nars
  • With all the different cosmetic color options to choose from, it would be a dream come true if every makeup shade looked perfect on every woman. However, reality bites! It’s never like that. Even though you can try makeup products on in the store, way too often we end up coming home, looking in the <... >

  • beauty_customblendcathy
  • Everything about your face is unique, from its shape, to its bone structure, to the proportion of your features to the tone and type of the skin. Logically, whatever foundation, concealer or powder you apply to your face should be as distinct as your DNA! New York based freelance makeup artist Catheryn Marlowe, who doubles <... >

  • nail12duri
  • If you’re taking Beauty SATs, remember that nail polish and jewelry are synonyms, of sorts. Both serve as accessories and can make or break an outfit. The biggest faux pas is chipped nail polish, especially if you’re sporting dark colors. Fear not, though; we’ve tested dozens to bring you the trendiest, à¼berlasting nail polish around. <... >

  • mk
  • MAC is famous for its collaborations. 2008 saw the “all ages, all races, all sexes” company partner up with Dame Edna, Heatherette, and Ungaro for limited edition collections. Now, MAC is trumping itself with the mother of all partnerships: the fashion-forward Hello Kitty collection. Be the glamour puss of your block with the expansive, black <... >

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