City Pulse

By Ashley Goldsmith

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Last week was the beginning of Canada’s annual Seal Hunt, an event that results in the clubbing of hundreds of thousands of baby seals for the use of their fur. With Russia last week announcing a ban on the hunting of all harp seals less than one year old, all eyes have now turned to Canada. This inhumane act must stop and is now being protested by everyone from people like you and I to entire beauty brands. Take LUSH Cosmetics for example; in an attempt to encourage the government to do the right thing, LUSH has created a new bubble bar in the shape of a baby seal especially for the campaign.

Called ‘First Swim’ because many baby seals are slaughtered so young they haven’t even had a chance to go into the water, 100 percent of the proceeds of the bubble bar are going to Sea Shepherd an organization that directly intervenes on the high seas to stop sealers from killing baby harp seals. The limited edition First Swim Bubble Bar will be in all LUSH stores while supplies last.

LUSH is known for its strict policy against animal testing, support of Fair Trade and Community Trade initiatives and for combating over-packaging by running public awareness campaigns and developing products that can be sold ‘naked’ to the consumer. LUSH products are 100% vegetarian, 74% vegan, 65% preservative-free and 60% free of wasteful packaging.

For more information on how you can support LUSH’s campaign against seal hunting in Canada log onto http://www.seashepherd.org or check out the Humane Society of the United States to find out how you can help.

Originally published March 2009

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One Response to “Beauty for a Good Cause”

kira Says:

fantastic piece. how barbaric does someone have to be to bludgeon an innocent animal like that? they should be ashamed.


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