City Pulse

By Dayna Sason

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Looking for your new fragrance but tired of dodging the spritzes thrown your way at department stores? Maybe its time to look online. Bath and Body Works’ new customizing fragrance widget lets you explore their Signature Collection and find your own “scent identity” with the click of a button! The widget identifies which of the four “fragrance moods” – the romantics, the freshes, the cuddlers, or the sexys – you belong to. It then suggests one of the collection’s more than 20 exclusive fragrances based on your mood and the occasion you’re preparing for, everything from “date night” to “yoga class” to a “weekend getaway.” Choose from whimsical scents like Moonlight Path and Dancing Waters or go for the more specific scents, like the ever popular Japanese Cherry Blossom.

When you’ve found your signature scent, enter our giveaway for a chance to win it! Send an email to Contact@beautynewsnyc.com by Thursday September 3rd with “Science of Scent” in the subject line to enter. Be sure to include your name, telephone number, and email.

And be sure to check out the widget yourself at http://www.bbwfindyourfragrance.com.

Originally published August 2009
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