City Pulse

By Nicole Cornella

Let’s face it, online shopping is at an all-time high these days with every thing from online sample sales to bidding for electronics on EBay. But, there is still a certain vibe that comes from a weekend stroll at a craft fair, sidewalk sale or artist market. There’s that connection between the designer and the consumer that is missing from the internet marketplace.

Etsy, an e-commerce website launched in 2005, is the online connection between the buyer and the seller. With all items handmade, Etsy is the equivalent to an online craft fair and allows each of the 2.5 million Etsy community members to connect and support one another. The site offers a wide selection of different handmade items in over twenty categories, including; children, pets, vintage, weddings, music and jewelry, just to name a few. And, you won’t be paying an arm and a leg for any items.

There is nothing more frustrating to me than trying to navigate through a website when you are online shopping. Etsy is extremely user-friendly and allows searches through their countless products in multiple ways. Of course, you can search by seller and by category, but you can also search by color, by local items/sellers in your area, by editor’s picks or (my personal favorite) pounce. The pounce search allows you to search by sellers who have recently just sold their first item or sellers who are still looking for that first sale.

Becoming a member of Etsy is free and it’s the perfect way to support independent designers, artists and members.

Originally published July 2009
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