City Pulse

By Beauty News Staff

I grew up in the 80’s – a decade of carelessness, power-suits and overindulgence. A time when only tree-huggers recycled and being “green” was not yet trendy. These days everything’s gone green, hotels, spas, cars, Leo, Julia and the list goes on. But the fashion industry? Who would have imagined? Stella started down the runway and others soon followed. So I pose the question: Is it possible to be fashionable and earthly unselfish at the same time? Well, the answer is on the shelves. What once seemed to be an oxymoron is now neatly stacked and displayed at Barneys, Bloomies and Fred Segal and is adorning the torsos of Sienna Miller and Zooey Danschanel.

ca3agjvd_c.jpg capgit1z_c.jpg

ZOOEY by Alice Heller and a collaborative design effort with Love & Eight are teaming up with Healthy Child Healthy World to launch a “GREEN” partnership, offering “a fashionable, eco-friendly and optimistic message in 100% organic pima cotton.” These super-soft luxury T-shirt’s will be launching this August and $2 of every purchase will benefit the HCHW Organization (it’s asking the participating retailers to match this). HCHW is dedicated to protecting children from harmful environmental exposures. Members of this organization are spattered with celebs, such as our beloved Meryl Streep, Brooke Shields, Laura Dern and Erin Brockovick to name a few.

The ZOOEY line features earthy colors in tones of ash, sunshine, grass, snow and ocean to complete the theme. Leave your “I Stole Your Boyfriend” and “Team Aniston” graphic tee at home – these shirts with positive messages such as, “Make Peace With The Earth” and “Think Green, Be Cool” are way more grown-up and cool.

You can get your green tees during the fall/holiday season, and they can even be shipped in an earth friendly green box. Just another reason to shop.

Originally published July 2007
Leave a Comment
Become a BN NYC Subscriber


BN Shop

Beautyscopes


Currently Popular

Deal of the Day


Social Media


Latest News
  • Get Arty in Paris this April
  • Koons, Bowie, Velazquez. Catch the best of them all in Paris this month or go jump…horse jumping in the Grand Palais!

  • Vin Luxe wine aerator
  • Metro Home – Class Up Your Wine Time
  • Whether you’ve devoted half of your basement to a sommelier’s dream cellar or cleared out a cupboard above your fridge to house the odd bottle of Two Buck Chuck, you deserve to feel a little bit fancy when it’s time for a glass of wine. Here are a few affordable, user friendly products that will have your feeling <... >

  • Stadler Form heater-fan
  • Metro Home – A Breath of Fresh Air
  • After a long, crazy (for most of us … whoo) winter, spring is finally peeking around the corner. It’s dying to jump right in and give us some much-needed sandal weather, but winter isn’t quite through with us yet! While the seasons battle for control of our climate, here are a few great products to <... >



BN NYC Podcasts
  • self_tanning_featured
  • Self Tanning – Tips and Tricks
  • Our resident Beauty News NYC videographer, Haley Thompson, tackles self-tanning for bronze beauties this summer. Tune in to in to this latest How To primer for tips and tricks to dazzle like the sun.





Visit Fashion Industry Network