By Lauren Baccus
The task of explaining the retail jackpot that is “Lucky Shops” to a non-shopper is much like trying to rationalize the comeback of the legging…you just don’t do it. For some, paying for the opportunity to shop may indicate the beginnings of some sort of incurable madness.
Among the more fashion savvy, however, we recognize “Lucky Shops”, a two day event coordinated by Lucky Magazine, as that rare chance to completely immerse ourselves in our favorite (and sometimes new favorite) brands, most selling at up to 70% off the retail price. Add to that equation complimentary drinks, music worthy of a VIP loft party, and the best darn goodie bag in town and you’ve practically got yourself a bargain.
Apparently, we at Beauty News weren’t the only ones in the city with a keen shopping sense. Knowing a good thing when they find it, shoppers flocked to the Wednesday night Pre-Sale Party at Gotham Hall, joined by fashion know-it-alls such as Uli of Project Runway fame and stylist to the stars, June Ambrose, to enjoy the best that Lucky had to offer.
And just proving that great shoppers can also be great givers, proceeds of all purchases at “Lucky Shops” went towards this year’s charity partner, Baby Buggy, a non-profit organization dedicated towards helping New York’s needy families. See! We really DO shop smart in these parts.
For a full listing of vendors, check out http://www.luckyshops.com
Further information on Baby Buggy can also be found at http://www.babybuggy.org