City Pulse

By Kendria Smith

While millions prepare to cheer on their chosen team to victory this Sunday, a crowd 1,500 strong gathered Friday morning for the 27th annual Super Bowl Breakfast at Times Square’s Marriott Marquis to celebrate the winners of the 2013 Super Service Challenge.

Drew Brees and Justin Tuck

The challenge started as a local initiative launched in 2011 by founder Dave Lindsey and Executive Director Mike Lantz to brings teams of colleagues together to serve an organization of their choice within their community. Each team is asked to submit a photo or brief video presentation recapping their volunteer experience for a chance to win a share of $1million for their chosen charity or community service project.

Now, as a nation-wide endeavor open to any and all who have a heart to serve, the challenge continues to grow throughout cities across the country and is looking to reach global proportion next year.

“This is an exciting day for all who are involved the Super Service Challenge and I’m just so humbled,” Lindsey admits. “As a movement, it’s about more purpose to our work than just simply a paycheck.”

In partnership with this year’s challenge, New Orleans Saints quarterback Drew Brees was in attendance as spokesperson for a second year, along with New York Giants defensive end Justin Tuck as ambassador. Both players expressed their appreciation to all those who served, as well as showing support in honoring the following top four winners, out of the more than 2,000 team submissions:

• Wells Fargo for Hands-On Jacksonville in Florida
• Eli Lilly & Co for Keep Indianapolis Beautiful in Indiana
• Astoria Federal Savings for The Inn in New York
• Walt Danley Realty for St. Mary’s Food Bank in Arizona

For their exceptional efforts in promoting positive change within their community, each team received $25,000 for the charity, along with a trip to the Super Bowl.

When asked about the process of selecting the grand prize winners, Brees responded, “It was tough because you see the passion everybody has for the organizations they serve…This might be the first time you serve as a company, youth group, church group, whatever it might be, and yet it starts a chain reaction, as you gather more people. The fact is that everyone is giving back to their communities.”

To learn how you can get involved and support your community through the Super Service Challenge, visit

Originally published February 2014
Leave a Comment
Become a BN NYC Subscriber


Currently Popular

Deal of the Day

Social Media

Latest News
  • fashion_picset_3_featured
  • NYFW Spring 2015 – Fashion’s Formation
  • NYFW Spring 2015 exhibited radical revelations on the runway! Dramatic details and new looks were revealed in style, form textures and accents. Take a quick peek at BNNYC’s runway report!

  • NYFW Spring 2015: The Art of Architecture
  • NYFW’s 2015 general trend embraced mystical movement and free spirited style. Braids and loose curls were prevalent on the catwalk to accompany each structured and sophistication collection.

BN NYC Podcasts
  • Donna_Karan_NYFW_2013_featured
  • NYFW Fall 2013: DKNY Fashion Redux
  • Recently launching a retrospective collection for Opening Ceremony, Donna Karan returned to the 90′s for DKNY’s sporty Fall 2013 Collection.

  • BN_Podcast_Jerry_Jones_Laura_Mercier
  • Laura Mercier Cosmetics
  • Jerry Johnson, International Makeup Artist from Laura Mercier, works on transforming BNNYC’s Gillian Weeks with a full complement of Laura Mercier products.

Links We Love
  • Alexandra Taylor
  • Beauty in The Bag
  • Carrie Parry
  • City of Gloss Angeles
  • Kimberly McDonald
  • Taffeta Darlings
  • The Dessertist
  • Wendy Brandes

  • Visit Fashion Industry Network

    Restore Hormonally Aging Skin