By Candice Sabatini
OMG! Wait until you see what’s in store for one of our lucky readers! A gift bag filled with approximately $2000.00 worth of beauty products, compliments of Beauty News NYC and CEW (Cosmetic Executive Women).
Every May, the most prominent players in the beauty industry gather at the CEW Insiders’ Choice Awards that is as important to them as the Academy Awards are to the movie business. Last year, yours truly was invited to be one of the award presenters. Quite an honor! This year, I’ve been bestowed with the privilege of being an official CEW Ambassador.
Months before the award ceremony, a Product Demo event is held and companies present their most exciting and best new products to a slew of beauty sleuths who examine them all. This year, over 300 companies representing over 600 brands are competing. The most entries ever! Along with products for hair, skin and makeup, there were two new categories – at home devices, and lip treatments. BIG, BIG trending categories! Attendees go home with the heaviest and biggest bag of beauty goodies you’ve ever seen (the best type of weight training there is) and try them out. Hey, it’s a tough job but someone’s gotta do it, right?
And here’s the best part…we’ve got an extra bag just for one lucky reader!
The list is too long to list each and every product, but the companies who have submitted products are: Shiseido, Avon, Boscia, L’Oreal, Laura Geller, Maybelline, Khroma, Vivant, B. Kamins, Estee Lauder, PerriconeMD, Palmers, Aerin, StriVectin, Cetaphil, Neutrogena, Simple Skin Care, Revlon, Obagi, La Roche-Posay, Rusk, Motions, Paul Mitchell, Suave, TRESemme, John Freida, Got2B, Joico, Keranique, Miss Jessie, Pantene-ProV, Julep, Stemulation, Makeup For Ever, Nivea, Vaseline, Anthony Logistics for Men, Dove, Coty, Ed Hardy, DHC USA, Neydharting Moor, Scalisi Skin care, Sally Hansen, Kate Somerville, Supergoop, Elizabeth Arden, Nine West, Betsey Johnson, Sarah McNamara and Essie.
To win, simply send an email, complete with name, address, phone number, email address and Facebook ID to firstname.lastname@example.org and subscribe to Beauty News NYC (just click on the icon in the upper right hand corner) and Like us on Facebook. A winner will be randomly chosen on April 7, 2013.