To Market to Market:
Feed 100 Bag debuts at Whole Foods Market

By Jessica Thomas

Lauren Bush and a Rwandan student, both holding the FEED 100 bag

We all have our causes. Make this one of yours. Pick up a FEED 100 bag designed by Lauren Bush, model and the president’s niece, and her business partner, Ellen Gustafson, sold exclusively at Whole Foods Market.

Just like the name suggests, each purchase of a FEED 100 bag, which retails for $29.99, will provide 100 nutritious school meals for hungry children through the UN World Food Program. And the bag is made from 100% organic cotton and sustainable burlap, so you’re also helping the earth. Good girl! Two for one doesn’t only apply to T-shirts at that boutique down the street.

Fact: “Hunger and malnutrition kill more people than AIDS, malaria and tuberculosis combined. It is a silent killer and keeps people from prospering to their fullest potential,” said Lauren.

“Hunger is also totally curable, we know the cure and we know that the UN World Food Program’s School-Feeding solution is a great way to help children beat hunger and poverty. We have seen this solution for ourselves in WFP operations around the world,” said Gustafson. Obviously, creation of the bag was inspired by the need to take better care of our children and our planet, and buying one will give 100 full bellies to children in school, encouraging education and leading to brighter futures for kids around the world. And that is a good thing.

To Market to Market: Feed 100 Bag debuts at Whole Foods Market

By Jessica Thomas

To Market to Market:
Feed 100 Bag debuts at Whole Foods Market