A Driving Force in Beauty Retail…Bluemercury
The Upper West Side beauty scene gets a face lift!

http://www.beautynewsnyc.com/home/uploads/2008/04/blue_inside_store.jpg‘ alt=’blue_inside_store.jpg’ />

I recently met the energetic Marla with the flawless complexion, silken hair and driving ambition at the store for a personal tour of the new emporium filled with over 50 brands of skin care, make-up, hair care and fragrance. I felt an instant connection with her when I found out we shared a passion for certain brands like Darphin and Skinceuticals. Upper west side moms will be thrilled with Mustela, the French skin care line for babies. Cult brand fanatics will delight in being able to find their coveted Serge Lutens and T. LeClerc favorites and we can all rejoice in being able to peruse a store with upscale brands in an inviting atmosphere with knowledgeable and cheerful salespeople. And for those of you who need a last minute gift, there are lovely Tocca candles and some chic, well priced make-up bags in very pretty fabrics made exclusively for Bluemercury.