By Kelly Hushin


It’s not for the modern-day hotelier to please the modern-day diva, but Personality Hotels may have found a way.

The San Francisco-based boutique hotel company, established about 25 years ago, is well on its way to diva-status stardom with their seven boutique hotels and the creation of their “Diva Lounges.” The new concept has spread throughout Hotel Diva, one of Personality Hotels’ properties.

No longer do we consider only well-established singers “divas,” for the word has come to represent anyone who knows she’s got it, and isn’t afraid to flaunt it. Recognizing this new breed of self-proclaimed or otherwise noted “divas,” Personality Hotels has fashioned each lounge to encourage its guests to relax in style. The four chic, chill-out-spots are open all day and all night and are well equipped with iMac computers and stylish surroundings laid out by designers and artists from the area.

The Pablo Designs Lighting Lounge is on the second floor and features new and different designs by the artist Pablo Pardo, who is known for his lighting and home furnishings designs. The lights in this lounge add to the character of the space with accents like Pardo’s Elise table lamp, Bel Occhio pendant globe ceiling light and modern-style light bench.

Three floors up, the over-tired, over-worked, under-appreciated diva can lounge in royalty at the fifth floor’s “LeeQuen.” Rick Lee and his wife, Colleen Quen, were the curators for this spot, which features fashion and furniture designs by the artistic duo. One of the room’s main attractions is the signature Quen “Madame Butterfly” gown which hangs from the ceiling as a light fixture. Talk about lighting a la couture.

The sixth floor is home to the DLX Lounge, styled by designer Lisa Compagno and her skateboarding hubby, Pete Colpitts. If you can call Avril Lavigne a diva, this is the lounge you’d most surely find her hiding in. San Francisco’s DLX Skateboards and Clothing Store has outfitted the space with super-cool merch. in red, white black and turquoise. Even the vending machine is chock-full of a skateboarder’s favorite accessories; from wallets to patches to beanie hats. But still, the white leather lounge chair, crushed velvet ottoman and Philippe Starck computer stool remind loungers that “grunge” is a word of the skateboarder’s past.

Compagno also designed the last lounge-just one floor up from skater’s heaven-with the help of Design Within Reach’s Eric Hildebrandt. B+N Industries provided the gloss Iconic black wall, Flos a shiny black lamp, Marco Zanuso a mid-century classic Lady Chair and Ted Boerner a loveseat from his Theatre collection.

At the Diva Lounges, Personality Hotels knows how to mix up a perfect melting pot for anyone who loves and appreciates interior design.

Originally published September 2007



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