The third time is ALWAYS the charm — the cherry charm! Sorry for the riddle but here’s the deal. Internet-adored makeup brand Morphe has teamed up with iconic beverage brand Coca-Cola for its third collaboration and this one is the sweetest of all. Coca-Cola x Morphe: Cherry Coke will have you waking up early in order to do your makeup. It’s THAT playful. The entire collection is bathed in pink, brown, red, neutral, and berry tones. The Cheerfully Cherry Artistry Eye Palette is a must-get, and it boasts 18 pans of matte, glitter, and shimmer shadows that you can mix and match for a unique smoky eye. While red-toned shadows can often be tricky to pull off, you can have so much fun by pairing them with other hues in the palette. Or you can go monochromatic on your lips, lids, and cheek with pinks and reds. There are no rules — just the ones you make and break — with this palette. The shadows have excellent color payoff and blend like butter. The collectible, limited edition packaging will look super cute on your vanity but the shades are even more beautiful on your lids. If you don’t drink soda, you can get your sweet and caffeinated fizz on with this range instead.