A little birdie – actually Google analytics, which monitors web traffic – told us that our readers are big fans of nail “stuff.” You know, polish, art, manicures, you name it. If it’s nail-related, you want to know about it, read about it, and copy it IRL.
Since I love to give as much as I love to receive, and believe in putting readers first, I am launching a new monthly post dedicated to nails. From colors to shapes, I’ll be reporting on all things nails so watch this space for more nail knowledge.
For the inaugural “Nailed It” column, I’m going to keep it simple and tell you about my favorite nail brand and encourage you to grab my fave shade. It looks good on any skin tone, is unlike any other greens on the market, and pretty much slays all others with its long-wear formula.
Smith & Cult is the brand and Bitter Buddhist is the color.
S&C is the not-exactly-new brand of Dineh Mohajer, the makeup maven who founded Hard Candy back in the ’90s. In addition to megawatt shine Lip Lacquers, Smith & Cult also offers super on-trend nail polishes, poured into nifty, round bottles with banged up gold caps. It’s the epitome of tough but chic, edgy yet elegant. The brand toes the line… with absolutely perfect pedi shades.
My favorite shade is the aforementioned Bitter Buddhist, a matte green that’s oh-so-minty-fresh. It’s a soft and sexy sage. Now that pedi season is upon us, you can bet that I will be rocking this shade on my toes, probably from May to July… at the very least.
Not only is the color fresh and trendy, but the polish formula is actually pretty rad. It’s super chip-resistant and lasts with dulling. I went three weeks between pedis once and Bitter Buddhist looked freshly painted the entire time.
Try it. I promise you will love it. It’s available at Neiman Marcus as well as the super graphic, loud ‘n’ proud S&C site ‘s’.