Pink is the New Pink
How to Create a Makeup Bag Consisting of BCA Products

October is Breast Cancer Awareness month and the beauty industry responds in turn. Every year, companies, from the entire Estee Lauder brand down to indie brands like Ramy, sell pink products whose proceeds benefit breast cancer charities. There are many to choose from, so this year at BN, we decided to craft the perfect makeup bag consisting of BCA products.

For your eyes, you can pluck for the cause with Tweezerman’s best-selling Precision tweezers in Pink Tweezer. This year’s version features the pink ribbon logo, cotton-candy pink handles and little specs of silver glitter, with Tweezerman donating a dollar from every pair to CancerCare and other charities.

Available at

Lips are often the focus of BCA products, as Smashbox’s limited edition, Photo Finish Lipstick in Pout was designed specifically for the Los Angeles County Affiliate of the Susan G. Komen for the Cure. It’s lipstick that goes beyond lip service, since proceeds benefit funds for breast cancer research. In addition to playing up your pucker with the lipstick’s exclusive sila-silk formula, it moisturizes lips while you deposit a sexy veil of cover.

Available at or

RevitaLash has not only donated $10,000 to breast cancer research, but the company also launched a BCA version of their lash conditioner, which helps grow even the sparest of lashes, which comes contained in a pretty pink ribbon pouch and mascara that you can use to house the rest of the products in this roundup. RevitaLash inventor, Dr. Michael Brinkenhoff, knows a thing or two about the disease, as his wife Gayle is a breast cancer survivor. A portion of all proceeds of the bag/mascara/Revitalash combo will be donated to Breast Cancer Awareness in support of Breast Cancer Awareness month.

Available at The Plaza Beauty by Warren Tricomi at the Plaza in New York City.

Cancer survivor and celeb makeup artist Ramy Gafni may be known for his deftness with shaping brows, but this year, his Ramy Melon Rouge Juicy Cheeks, in a silver tin, is a shocking hue which adds a sweet, “just got caught kissing your sweetheart” flush to the apples of your cheeks. It follows Gafni’s mantra of “minimum makeup, maximum impact.” You can literally wear this blush and a swipe of mascara and look healthy and glowy.

Available at

On unseasonably warm days, blotting linens are crucial. Skincare company Boscia packages their super-absorbent blotting sheets in soft, pink packaging, donating a portion of proceeds to BCA research as well. You’ll never shine, and you’ll feel terrific about the cause at the same time.

Available at or

Rock & Republic’s Rock The Cure Lip Gloss is a limited edition red gloss that launches at the end of October with 100% of profits benefiting the City of Hope Foundation, a biomedical research and treatment center aimed to prevent, treat and cure cancer and other life-threatening diseases. While it’s not only for BCA, it’s out to combat cancer as a whole.

Available at Bloomingdales and

And there you have it, a conscientious make up bag!

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