If you’re looking for a distinctive “only-in-New York” baby boutique, stroll through the meatpacking district to YoYa on Hudson Street and YoYamart on Gansevoort, which carry high quality toy, furniture, book, baby skin care and clothing imports. YoYa and YoYamart aren’t your average baby stores, but then, no baby is average either.
Find the Erbaviva line for baby’s tender skin at YoYa, along with adorable Petit Bateau and Tocca products, a Fresco high chair, and cashmere sweaters for little princesses. If you want to furnish your nursery in style, YoYa also carries the Netto collection of white lacquer and cheery wood furniture, which infuses baby’s personal space with style. Kids will love the Offi chalkboard tables, 3-D dinosaur books and encyclopedias, and moms will swoon over Moroccan mini-poofs by Zid Zid Kids.
You can also find bedding, linens, changing tables, music, dvds, and all things exquisite for babies. Both YoYa and YoYamart are owned by couples Cristina and J.S. Boujnah and Stephane and Gena Gerbier, who have parenting experience themselves. If you can’t make it to the west village, or if you’d rather shop from home, visit www.yoyashop.com.
Yoya is located at 636 Hudson Street (at the SE corner of Hudson and Horatio Street), New York, NY 10014; telephone 646-336-6844.
Yoya Mart is located at 5 Gansevoort Street (between 13th and 4th Street), New York, NY 10014; telephone 212-242-5511