Skin Care: The Best New Launches from Girl Bosses

Photo: Candice Sabatini

Whether you call them girl bosses, enterprising women, or simply hard working creators, these skin care loving women are all about putting your face into their hands and keeping your complexion beautiful. Check out these new brands and the outstandingly fierce women who entered the skincare space in order to fill needs that traditional brands weren’t addressing.

A Unique and Berry Important Berry

Viking Beauty Secrets founder Eha Urbsalu has packed a bushel full of Nordic superberries, harvested from the Baltic region, in her antioxidant focused skin care line. We all know how important antioxidants are in our skin care – they neutralize free radicals that wreak havoc on our skin such as dulling and sagging. Her products contain good-for-your-skin ingredients such as sea buckthorn, cloudberries, hyaluronic acid and rowanberries. The line consists of a simple routine, Day Cream, Night Cream, a gentle Facial Scrub, and an Eye Cream coming soon. Originally from Estonia, and now a New Yorker, Eha credits the Nordic’s unpolluted ingredients and super strong anti-oxidant berries for the efficacy of her Certified Organic products.

Available: Viking Beauty Secrets

We’re Well Aging, Not Anti-Aging

Pause Well Aging Skin Care is all about menopause, whether it’s perimenopause, menopause, or post-menopause. Pause Founder & CEO Rochelle Weitzner, a seasoned C-suite beauty industry veteran says that “Pause is more than just skincare. It’s a movement affirming that beauty gets better with age.” She developed Pause to deal with all three stages. Perimenopause, which can start as young as late 30’s and lasts for about 7-10 years. Menopause itself only one day of your life (exactly 12 months from your last period) and every day after that is postmenopause. All those stages create hormonal changes that show up on your skin, which calls out for products that can cool you down during a hot flash, and others to keep your skin looking its best. All the Pause Well products contain a proprietary mix of vitamins, antioxidants and peptides to help in collagen production. This clean beauty line is also leaping bunny certified. Pause’s hero products are the Eye Renewal Treatment, and the Complete Face Serum and to really help things along, the Fascia Stimulating Tool.

Available: Pause Well Aging

Using Mother Nature to Stop Father Time

We all need that one perfect moisturizer that seems to do it all, and Denice Duff, founder of In Your Face Cream created one. Her career inspiration was as a Hollywood actress who spent hours in front of the hot lights, and then went behind the camera and noticed that some women had skin bright and dewy, while others, who may have been much younger, had dull and wrinkled skin. As a descendant from a long line of Italian beauties who used the natural ingredients growing in Italy’s lush countryside on their skin, Denice learned the secrets of good skin care. She uses pure ingredients such as olive oil and herbs to create her rich, creamy natural moisturizer that uses certified organic herbs, botanical plant-infused oils, and anti-oxidants. Use day and night.

Available: In Your Face Cream

From Russia with Love to New York City

Olga Kovaleva (from Russia) and Oksana Sannikova (from Siberia) creators of Ona New York Skin Care have travelled extensively so they know a thing or two about how airplane air as well as cold weather affects the skin. Both moved to NYC and were inspired to create skin care to fight environmental stresses. Ona New York products rely on centuries old Russian skin care ingredients, such as birch tree juice for its vitamin B6 and B12, chamomile flowers to fight inflammation, and magnolia berry which calms sensitive skin. The range consists of Serum, Moisturizer, Eye Cream, and Masks. The products are clean, vegan and cruelty-free and the packaging graphics are adorable.

Available: Ona New York

Unmasking our True Selves

Mask Skin Care founder Sarah Mirsini struggled with acne as a teen and tried everything from diets to various skin care brands. Sadly, nothing helped much until she discovered CBD oil and took a deep dive into learning all about it. Her skin care line of masks not only contain CBD, but also other botanicals that hydrate, calm skin and encourage cell turnover. These masks are different that most others in that there are two outer pieces to peel off leaving you with a fully loaded mask of ingredients that stay on well, as opposed to some others that slip off if you’re sitting up. Choose from Spotless, Ageless, Liminouss, Under Eye, and For Him, which all contain ingredients specific to your desired results. All contain CBD, and then depending on the mask contain ingredients such as kakadu plum, aloe vera, green tea extract, juniper berry essential oil, and hyaluronic acid, amongst many others. Don’t hide behind a mask of makeup, get your skin glowing with these masks.

Available: Mask Skin Care

You have skin care issues? There, these women can help you fix them!

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